University and Science Publications
- Carnegie Mellon University (Software Engineering Institute – https://resources.sei.cmu.edu/library/
IDC MarketScape: Worldwide Cloud Professional Services 2014 Vendor Analysis
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This is a formula but it need not be formulaic. That is you can imbue the structure with data but more importantly with your personality. Laden it with stories that amplify your points. Season it with numbers, add spice, sprinkle in humor. And relate the message to your audience.
Not only does Aristotle’s triptych work for formal presentation,